Uniqueness:
• This is your own personalized app with your logo, your menu, and your personal touch. Other restaurant apps compile lists of restaurants – there is no uniqueness or customization towards your restaurant. Their brand and their logo is on the app. They advertise their brand not yours. You may want to ask yourself, do you want to be a number in a large phone book full of competing businesses or do you want to be on the cover of the phone book? This is your own customized application which means you don’t have to compete against a classified list of seemingly similar restaurants.
To increase sales:
• You will have your own customizable, digital menu where customers can pay. Customers are just a click away from sales.
• Increase takeout orders – customers who want to takeout food will have the menu on their iPhone – no faxing or reiterating the menu is required – they can just order on the go. You will not even have to worry about receipts they will be displayed and emailed.
•You can attract repeat business with your own iPhone app. You will have direct communication with your customers.
To cut costs:
• Your personal app will save time since employees will not have to deal with customers over the phone which can cause confusion and inaccuracy of the ordering.
• You will have a digital menu in which orders are automatically transferred to your fax or POS system.
• You can use your digital menu on an iPad in place of printing more paper menus.
To join the technological revolution and ignore the recession:
• No Recession with the iPhone - 131% year-over-year growth.
• You will have your own iPhone app, next to world renown brands.